{"id":18183,"date":"2026-10-27T13:35:10","date_gmt":"2026-10-27T12:35:10","guid":{"rendered":"https:\/\/papelycarton.com\/?page_id=18183"},"modified":"2026-10-27T13:35:49","modified_gmt":"2026-10-27T12:35:49","slug":"expositores-plv-escolha-cartao","status":"publish","type":"page","link":"https:\/\/papelycarton.com\/pt\/casos\/expositores-plv-escolha-cartao\/","title":{"rendered":"Expositores e PLV"},"content":{"rendered":"<section class=\"wp-block-group pc-chero is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-asdiv wp-block-paragraph\"><a href=\"https:\/\/papelycarton.com\/pt\/solucoes\/displays-expositores\/\" class=\"pc-lbl pc-ico pc-i-presentation\">Displays e expositores<\/a><\/p><h1 class=\"wp-block-heading\">O cart\u00e3o adequado para um expositor, <span class=\"pc-hl\">antes de o fabricar<\/span><\/h1><p class=\"pc-dek wp-block-paragraph\">Um cliente que desenvolve expositores para o ponto de venda precisava de definir o cart\u00e3o de uma estrutura com dimens\u00f5es, carga e exig\u00eancias de resist\u00eancia concretas.<\/p><\/div><div class=\"wp-block-group pc-cficha is-layout-flow wp-block-group-is-layout-flow\"><h4 class=\"wp-block-heading\">Ficha do projeto<\/h4><div class=\"wp-block-group pc-fr is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-l pc-asdiv wp-block-paragraph\">Cliente<\/p><p class=\"pc-asdiv wp-block-paragraph\">Fabricante de expositores PLV<\/p><\/div><div class=\"wp-block-group pc-fr is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-l pc-asdiv wp-block-paragraph\">Setor<\/p><p class=\"pc-asdiv wp-block-paragraph\">Marketing e ponto de venda<\/p><\/div><div class=\"wp-block-group pc-fr is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-l pc-asdiv wp-block-paragraph\">Desafio<\/p><p class=\"pc-asdiv wp-block-paragraph\">Escolher o material de uma estrutura com carga<\/p><\/div><div class=\"wp-block-group pc-fr is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-l pc-asdiv wp-block-paragraph\">Materiais<\/p><p class=\"pc-asdiv wp-block-paragraph\">Cart\u00e3o para a estrutura do expositor<\/p><\/div><div class=\"wp-block-group pc-fr is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-l pc-asdiv wp-block-paragraph\">Servi\u00e7os<\/p><p class=\"pc-asdiv wp-block-paragraph\">Aconselhamento t\u00e9cnico<\/p><\/div><\/div><\/section><figure class=\"wp-block-image size-full pc-cimg\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"1085\" src=\"\/wp-content\/uploads\/2026\/10\/caso-expositores-plv-eleccion-carton.png\" alt=\"Expositor de cart\u00e3o para ponto de venda com tr\u00eas prateleiras\" class=\"wp-image-18125\" srcset=\"https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-expositores-plv-eleccion-carton.png 1400w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-expositores-plv-eleccion-carton-300x233.png 300w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-expositores-plv-eleccion-carton-1024x794.png 1024w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-expositores-plv-eleccion-carton-768x595.png 768w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" \/><\/figure><section class=\"wp-block-group pc-kpis pc-objs is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group pc-kpi is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-tag pc-asdiv wp-block-paragraph\">Objetivo<\/p><p class=\"pc-n pc-asdiv wp-block-paragraph\">01<\/p><p class=\"pc-l pc-asdiv wp-block-paragraph\">Escolher o material adequado para cada design.<\/p><\/div><div class=\"wp-block-group pc-kpi is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-tag pc-asdiv wp-block-paragraph\">Objetivo<\/p><p class=\"pc-n pc-asdiv wp-block-paragraph\">02<\/p><p class=\"pc-l pc-asdiv wp-block-paragraph\">Equilibrar resist\u00eancia, peso e custo.<\/p><\/div><div class=\"wp-block-group pc-kpi is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-tag pc-asdiv wp-block-paragraph\">Objetivo<\/p><p class=\"pc-n pc-asdiv wp-block-paragraph\">03<\/p><p class=\"pc-l pc-asdiv wp-block-paragraph\">Evitar problemas resultantes de uma escolha errada do suporte.<\/p><\/div><\/section><section class=\"wp-block-group pc-section is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group pc-rsr is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group pc-rsrc is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-ic pc-ico pc-i-circle-alert pc-asdiv wp-block-paragraph\"><\/p><p class=\"pc-st pc-asdiv wp-block-paragraph\">O desafio<\/p><h3 class=\"wp-block-heading\">Do material dependia que o expositor aguentasse<\/h3><p class=\"wp-block-paragraph\">Um cliente que desenvolvia expositores para o ponto de venda precisava de definir o cart\u00e3o mais adequado para uma estrutura com determinadas dimens\u00f5es, carga e exig\u00eancias de resist\u00eancia. A escolha do material era fundamental para garantir o funcionamento do expositor.<\/p><\/div><div class=\"wp-block-group pc-rsrc pc-mid is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-ic pc-ico pc-i-scissors pc-asdiv wp-block-paragraph\"><\/p><p class=\"pc-st pc-asdiv wp-block-paragraph\">Como o fizemos<\/p><h3 class=\"wp-block-heading\">Primeiro os dados da estrutura, depois a recomenda\u00e7\u00e3o<\/h3><p class=\"wp-block-paragraph\">Recolhemos informa\u00e7\u00e3o sobre as dimens\u00f5es, a altura, o peso suportado, a base e os poss\u00edveis refor\u00e7os interiores. Com base nesses dados, aconselh\u00e1mos o cliente sobre as caracter\u00edsticas do cart\u00e3o mais adequadas ao seu projeto.<\/p><\/div><div class=\"wp-block-group pc-rsrc is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-ic pc-ico pc-i-check-circle-2 pc-asdiv wp-block-paragraph\"><\/p><p class=\"pc-st pc-asdiv wp-block-paragraph\">O resultado<\/p><h3 class=\"wp-block-heading\">Decis\u00f5es t\u00e9cnicas tomadas a tempo<\/h3><ul class=\"wp-block-list\"><li>Uma escolha do material mais fundamentada.<\/li><li>Maior adequa\u00e7\u00e3o entre as presta\u00e7\u00f5es do cart\u00e3o e a utiliza\u00e7\u00e3o prevista.<\/li><li>Apoio t\u00e9cnico para tomar decis\u00f5es antes de iniciar o fabrico.<\/li><\/ul><\/div><\/div><\/section><section class=\"wp-block-group pc-section pc-soft is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group pc-shead is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-eyebrow pc-asdiv wp-block-paragraph\">Como se resolveu<\/p><h2 class=\"wp-block-heading\">Passo a passo<\/h2><\/div><\/div><div class=\"wp-block-group pc-steps4 is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group pc-stepc is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-n pc-asdiv wp-block-paragraph\">01<\/p><h3 class=\"wp-block-heading\">Dimens\u00f5es e altura<\/h3><p class=\"wp-block-paragraph\">Medimos a estrutura completa do expositor.<\/p><\/div><div class=\"wp-block-group pc-stepc is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-n pc-asdiv wp-block-paragraph\">02<\/p><h3 class=\"wp-block-heading\">Peso que suporta<\/h3><p class=\"wp-block-paragraph\">Quanta carga tem de aguentar cada prateleira.<\/p><\/div><div class=\"wp-block-group pc-stepc is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-n pc-asdiv wp-block-paragraph\">03<\/p><h3 class=\"wp-block-heading\">Base e refor\u00e7os<\/h3><p class=\"wp-block-paragraph\">Como assenta e que refor\u00e7os interiores leva.<\/p><\/div><div class=\"wp-block-group pc-stepc is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-n pc-asdiv wp-block-paragraph\">04<\/p><h3 class=\"wp-block-heading\">Recomenda\u00e7\u00e3o<\/h3><p class=\"wp-block-paragraph\">As caracter\u00edsticas do cart\u00e3o mais adequadas para o projeto.<\/p><\/div><\/div><\/section><section class=\"wp-block-group pc-section is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group pc-shead is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-eyebrow pc-asdiv wp-block-paragraph\">Material e servi\u00e7os<\/p><h2 class=\"wp-block-heading\">O que entra em jogo num projeto assim<\/h2><\/div><\/div><p class=\"pc-u-lbl pc-asdiv wp-block-paragraph\">Materiais<\/p><p class=\"pc-asdiv wp-block-paragraph\"><a href=\"https:\/\/papelycarton.com\/pt\/produtos\/cartao-canelado\/\" class=\"pc-chip\">Cart\u00e3o canelado<\/a><a href=\"https:\/\/papelycarton.com\/pt\/produtos\/cartao-canelado-onda-dupla\/\" class=\"pc-chip\">Cart\u00e3o canelado: onda dupla<\/a><a href=\"https:\/\/papelycarton.com\/pt\/produtos\/cartao-compacto-contracolado\/\" class=\"pc-chip\">Cart\u00e3o compacto e contracolado<\/a><\/p><p class=\"pc-u-lbl2 pc-asdiv wp-block-paragraph\">Servi\u00e7os<\/p><p class=\"pc-asdiv wp-block-paragraph\"><a href=\"https:\/\/papelycarton.com\/pt\/servicos\/aconselhamento\/\" class=\"pc-chip\">Aconselhamento<\/a><a href=\"https:\/\/papelycarton.com\/pt\/servicos\/amostras\/\" class=\"pc-chip\">Amostras<\/a><\/p><\/section><section class=\"wp-block-group pc-section pc-soft is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group pc-shead is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-eyebrow pc-asdiv wp-block-paragraph\">Mais casos<\/p><h2 class=\"wp-block-heading\">Outros projetos<\/h2><\/div><p class=\"pc-asdiv wp-block-paragraph\"><a href=\"https:\/\/papelycarton.com\/pt\/casos\/\" class=\"pc-more\">Ver todos os casos<\/a><\/p><\/div><div class=\"wp-block-group pc-grid pc-g3 is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group pc-casecard pc-stretchwrap is-layout-flow wp-block-group-is-layout-flow\"><figure class=\"wp-block-image size-full pc-im\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"1085\" src=\"\/wp-content\/uploads\/2026\/10\/caso-carton-a-medida-fabricante-estuches.png\" alt=\"\" class=\"wp-image-18122\" srcset=\"https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-carton-a-medida-fabricante-estuches.png 1400w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-carton-a-medida-fabricante-estuches-300x233.png 300w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-carton-a-medida-fabricante-estuches-1024x794.png 1024w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-carton-a-medida-fabricante-estuches-768x595.png 768w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" \/><\/figure><div class=\"wp-block-group pc-bd is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-k pc-asdiv wp-block-paragraph\">Embalagens e caixas<\/p><h3 class=\"wp-block-heading\">Um fabricante de caixas que recebe o cart\u00e3o pronto a transformar<\/h3><p class=\"wp-block-paragraph\">Cart\u00e3o cortado em guilhotina e manipulado no formato de cada refer\u00eancia, entregue com as medidas acordadas para entrar diretamente no fabrico.<\/p><\/div><p class=\"pc-stretch wp-block-paragraph\"><a href=\"https:\/\/papelycarton.com\/pt\/casos\/cartao-a-medida-fabricante-caixas\/\">Ver<\/a><\/p><\/div><div class=\"wp-block-group pc-casecard pc-stretchwrap is-layout-flow wp-block-group-is-layout-flow\"><figure class=\"wp-block-image size-full pc-im\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"1085\" src=\"\/wp-content\/uploads\/2026\/10\/caso-tiradas-cortas-artes-graficas.png\" alt=\"\" class=\"wp-image-18121\" srcset=\"https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-tiradas-cortas-artes-graficas.png 1400w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-tiradas-cortas-artes-graficas-300x233.png 300w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-tiradas-cortas-artes-graficas-1024x794.png 1024w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-tiradas-cortas-artes-graficas-768x595.png 768w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" \/><\/figure><div class=\"wp-block-group pc-bd is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-k pc-asdiv wp-block-paragraph\">Gr\u00e1ficas e artes gr\u00e1ficas<\/p><h3 class=\"wp-block-heading\">Uma gr\u00e1fica que deixou de acumular sobras nas suas tiragens curtas<\/h3><p class=\"wp-block-paragraph\">Cartolina estucada na gramagem, no formato e na quantidade de cada trabalho, preparada a partir do stock para entrar diretamente na m\u00e1quina.<\/p><\/div><p class=\"pc-stretch wp-block-paragraph\"><a href=\"https:\/\/papelycarton.com\/pt\/casos\/tiragens-curtas-artes-graficas\/\">Ver<\/a><\/p><\/div><div class=\"wp-block-group pc-casecard pc-stretchwrap is-layout-flow wp-block-group-is-layout-flow\"><figure class=\"wp-block-image size-full pc-im\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"1085\" src=\"\/wp-content\/uploads\/2026\/10\/caso-separadores-carton-a-medida.png\" alt=\"\" class=\"wp-image-18124\" srcset=\"https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-separadores-carton-a-medida.png 1400w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-separadores-carton-a-medida-300x233.png 300w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-separadores-carton-a-medida-1024x794.png 1024w, https:\/\/papelycarton.com\/wp-content\/uploads\/2026\/10\/caso-separadores-carton-a-medida-768x595.png 768w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" \/><\/figure><div class=\"wp-block-group pc-bd is-layout-flow wp-block-group-is-layout-flow\"><p class=\"pc-k pc-asdiv wp-block-paragraph\">Prote\u00e7\u00e3o e transporte<\/p><h3 class=\"wp-block-heading\">Separadores de cart\u00e3o \u00e0 medida exata de cada carga<\/h3><p class=\"wp-block-paragraph\">Separadores cortados \u00e0s dimens\u00f5es da carga: paletiza\u00e7\u00e3o mais simples, transporte mais est\u00e1vel e nada para recortar na f\u00e1brica.<\/p><\/div><p class=\"pc-stretch wp-block-paragraph\"><a href=\"https:\/\/papelycarton.com\/pt\/casos\/separadores-cartao-a-medida\/\">Ver<\/a><\/p><\/div><\/div><\/section><section class=\"wp-block-group pc-cta-band is-layout-flow wp-block-group-is-layout-flow\"><h2 class=\"wp-block-heading\">Est\u00e1 a desenhar um expositor?<\/h2><p class=\"wp-block-paragraph\">Envie-nos as medidas, a altura, o peso que tem de suportar e como \u00e9 a base. Dizemos-lhe que cart\u00e3o serve antes de come\u00e7ar a fabricar.<\/p><p class=\"pc-btns pc-asdiv wp-block-paragraph\"><a href=\"https:\/\/papelycarton.com\/pt\/contacto\/\" class=\"pc-btn pc-btn-coral pc-ico pc-i-arrow-right\">Pe\u00e7a or\u00e7amento<\/a><a href=\"tel:+34936730525\" class=\"pc-btn pc-btn-ghost\">Ligue-nos: +34 93 673 05 25<\/a><\/p><\/section>","protected":false},"excerpt":{"rendered":"<p>Displays e expositores O cart\u00e3o adequado para um expositor, antes de o fabricar Um cliente que desenvolve expositores para o ponto de venda precisava de definir o cart\u00e3o de uma estrutura com dimens\u00f5es, carga e exig\u00eancias de resist\u00eancia concretas. Ficha do projeto Cliente Fabricante de expositores PLV Setor Marketing e ponto de venda Desafio Escolher &#8230; <a title=\"Expositores e PLV\" class=\"read-more\" href=\"https:\/\/papelycarton.com\/pt\/casos\/expositores-plv-escolha-cartao\/\" aria-label=\"Leia mais sobre Expositores e PLV\">Ler mais<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1392,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":"","_vg_translation_of":18171,"_vg_lang":"pt","_generate-disable-headline":"1","rank_math_title":"Caso de sucesso: como escolher o cart\u00e3o para um expositor","rank_math_description":"Aconselhamento t\u00e9cnico para escolher o cart\u00e3o de um expositor de ponto de venda segundo as dimens\u00f5es, a carga e a resist\u00eancia necess\u00e1rias.","rank_math_focus_keyword":"","rank_math_breadcrumb_title":"","rank_math_robots":[],"pc_jsonld":[{"@type":"Article","headline":"Caso de sucesso: como escolher o cart\u00e3o para um expositor","description":"Aconselhamento t\u00e9cnico para escolher o cart\u00e3o de um expositor de ponto de venda segundo as dimens\u00f5es, a carga e a resist\u00eancia necess\u00e1rias.","url":"https:\/\/papelycarton.com\/pt\/casos\/expositores-plv-escolha-cartao\/","inLanguage":"pt-PT","datePublished":"2026-10-27","articleSection":"Casos de sucesso","about":{"@type":"Thing","name":"Displays e expositores"},"author":{"@type":"Organization","name":"Papel y Cart\u00f3n","legalName":"Vegio SL"},"publisher":{"@type":"Organization","name":"Papel y Cart\u00f3n","legalName":"Vegio SL"}}],"pc_form_empresa":"","_pc_form_empresa":"","pc_form_cualificador":"","_pc_form_cualificador":"","pc_form_cualificador_ops":"","_pc_form_cualificador_ops":"","pc_form_cualificador2":"","_pc_form_cualificador2":"","pc_form_cualificador2_ops":"","_pc_form_cualificador2_ops":"","pc_form_specs":"","_pc_form_specs":"","pc_form_detalle":"","_pc_form_detalle":"","pc_form_boto":"","_pc_form_boto":"","pc_form_identidad":"","_pc_form_identidad":"","pc_form_nota":"","_pc_form_nota":"","_vg_wpml_state":"{\"lang\":\"pt\",\"trid\":\"2044\",\"src\":\"es\"}"},"class_list":["post-18183","page","type-page","status-publish"],"acf":[],"_links":{"self":[{"href":"https:\/\/papelycarton.com\/pt\/wp-json\/wp\/v2\/pages\/18183","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/papelycarton.com\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/papelycarton.com\/pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/papelycarton.com\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/papelycarton.com\/pt\/wp-json\/wp\/v2\/comments?post=18183"}],"version-history":[{"count":2,"href":"https:\/\/papelycarton.com\/pt\/wp-json\/wp\/v2\/pages\/18183\/revisions"}],"predecessor-version":[{"id":18220,"href":"https:\/\/papelycarton.com\/pt\/wp-json\/wp\/v2\/pages\/18183\/revisions\/18220"}],"up":[{"embeddable":true,"href":"https:\/\/papelycarton.com\/pt\/wp-json\/wp\/v2\/pages\/1392"}],"wp:attachment":[{"href":"https:\/\/papelycarton.com\/pt\/wp-json\/wp\/v2\/media?parent=18183"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}